Author = Bahrinizad, Manije
Do Animal Mascots Affect the Reaction of the Customers to the Ads: An Experimental Method

Volume 10, Issue 2, 2018, Pages 253-278

10.22059/jibm.2018.247685.2863

Manijeh Bahrainizadeh; Mahdiehsadate Alavizadeh; FAriba Hashemifard


Market segmentation of coastal tourists with The self organizing maps approach

Volume 8, Issue 4, 2016, Pages 745-770

10.22059/jibm.2017.61298

Manijeh Bahrainizadeh; Majid Esmaeilpoor; Donya Kabiri Fard